Matthew Stumm
June 26, 2023
Articles
Exploring the Ethical Dimensions of Artificial Intelligence in Patient Recruitment Advertising
Artificial intelligence (AI) has revolutionized various industries, including clinical research development and advertising. As...
Articles
Empathetic Communication: The Love Languages of Clinical Research
The cornerstone of patient engagement is centered around creating strong patient-provider relationships. And like any healthy r...
Articles
The Role of Health Literacy in DEI and Patient Recruitment for Clinical Trials
It’s time we reexamined how improving health literacy using effective communication methods can serve as extensions of patient ...
Articles
Why Growth-focused Startups Should Invest in Content Creation to Build Their Brand
Content creation – it's what winning marketing strategies are built on. This content engages consumers to establish meaningful...
Articles
Point-of-Care Marketing: What does the future hold post-pandemic?
Point-of-Care marketing had to make a lot of adjustments as the pandemic completely upended the experience of patients seeing ...
Articles
Precision Marketing, Patient Data, and Personalized Medicine
Precision marketing and the concept of personalized medicine are not new. We know that similar symptoms present across a varie...
Articles
Content Marketing: What does the next chapter look like for life sciences?
As marketing professionals, we understand that creating meaningful connections is firmly rooted in the art of storytelling. We...
Articles
Podcasts: How Designers Can Become the Center of Influence with the AIGA Boston Designcast
Stark / Raving Branding + Digital Marketing's Senior Designer, Michael Coleman moonlights as the producer of the highly-acclai...
Articles
Entrepreneur Magazine Speaks with Matthew Stumm about Branding and the Revival of a 1990's Pepsi Soft Drink
In the January issue of Entrepreneur Magazine, Stark / Raving Branding + Digital Marketing Founder, Matthew Stumm, lends his t...
- 1
- 2