Stark / Raving Wins Gold for Digital Marketing at the AVA Digital Awards Show

BOSTON – Stark / Raving Branding + Digital Marketing took home Gold in the "Digital Marketing Campaign" category at the 2018 AVA Digital Awards for their breakthrough work on the "Affordable Insulin Project" patient education campaign. This prestigious recognition validates Stark / Raving's ability to create digital marketing campaigns that not only drive measurable business results but also serve meaningful social impact—demonstrating how strategic marketing can address real-world healthcare challenges while achieving exceptional performance metrics.

The award-winning campaign exemplifies Stark / Raving's approach to transforming complex healthcare information into clear, actionable messaging that reaches patients where they are. The Affordable Insulin Project generated over 2.2 million impressions, achieved a 16.40% conversion rate with 2,428 total conversions, and proved that purpose-driven marketing campaigns can deliver both social impact and superior ROI when executed with strategic precision.

AVA Digital Awards recognizes outstanding achievements by creative professionals who are pushing the boundaries of digital communication, from interactive websites and social media campaigns to video productions and user-generated content that drives engagement and measurable business outcomes. The competition attracts entries from marketing agencies, corporations, and creative professionals worldwide who are setting new standards for how brands connect with audiences in the digital landscape.

Judged by industry professionals from the Association of Marketing and Communication Professionals (AMCP)—an international organization of thousands of marketing, advertising, and communications experts—the awards recognize work that exceeds high standards of excellence and serves as a benchmark for the industry. Winners were selected from over 200 categories spanning audio, video, and web-based marketing production, with judges specifically looking for campaigns that demonstrate both creative innovation and strategic effectiveness.

This recognition reinforces Stark / Raving's reputation for developing marketing strategies that turn complex business challenges into clear, compelling campaigns that drive real results. A complete list of winners can be found at www.avaawards.com.