Branding + Website Development

Malta Energy Storage

Stark Raving Branding and Digital Marketing

Meet the Future of Energy Storage that Feeds the Growing Demands for Power

ServicesLogo Design


 Website Design

 Website Development


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The Malta concept is built upon well-established principles in thermodynamics for a system that stores energy as heat (in molten salt) and as cold (in a chilled liquid). The project was incubated at X, Alphabet’s Moonshot Factory, which applies audacious thinking and radical new technologies to solve the world’s most challenging problems. Based on the research they’d seen, X identified the Malta system as a product that had the potential to unlock a wealth of inexpensive clean energy to address global energy demands.

The next two years were spent incubating the concept with a focus on derisking the most challenging concepts first. When it became clear that the technology had potential to be commercially viable at grid scale, Malta was formed outside of Alphabet as its own independent company. Prior to launch, Malta's senior leadership teamed up with Stark / Raving to solidify their messaging, establish a new brand identity, and build a website that would attract future investors and employees.
Stark Raving Branding and Digital Marketing

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