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Case Study: Clean Energy Lives Here Website

Lilly Gains 73% Growth in Patient Engagement with Content Marketing

Empowering people living with diabetes to take action and affect change.

CLIENT
The Diabetes Patient Advocacy Coalition is an alliance of people with diabetes, caregivers, patient advocates, health professionals, diabetes organizations and companies working collaboratively to promote and support public policy initiatives to improve the health of people with diabetes. DPAC seeks to ensure the safety and quality of medications, devices, and services; and access to care for all 30.3 million Americans with diabetes.

 

PROJECT OVERVIEW
The Diabetes Patient Advocacy Coalition is an alliance of people with diabetes, caregivers, patient advocates, health professionals, diabetes organizations and companies working collaboratively to promote and support public policy initiatives to improve the health of people with diabetes. DPAC seeks to ensure the safety and quality of medications, devices, and services; and access to care for all 30.3 million Americans with diabetes.

KEY OUTCOMES

  • Saved 4% of their total SaaS spend in the first 3 months, and 16% in the first year working with Zylo
  • Revealed 30% overspend in budget
  • Saved 10 hours per week, allowing more focus on strategic work
  • 75 contracts negotiated by Zylo in year one
  • Reduced number of applications by 10% while experiencing rapid growth

Building the website to be a resource center.

We believe marketing serves a new role in patient recruitment – to create personalized narratives speaking directly to a patient’s and healthcare provider’s unique needs and delivering meaningful value. By embracing transformative forms of communication, we help Sponsors stand at the forefront of our industry’s evolution and lead the conversation. The result? Patients are empowered to make more informed decisions and to take a proactive role in managing their pathway to care.

Headline about website planning will go here.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

Headline about designing and building the website.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

Headline about find a contractor tool will go here.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

Headline about web optimization will go here.

We believe marketing serves a new role in patient recruitment – to create personalized narratives speaking directly to a patient’s and healthcare provider’s unique needs and delivering meaningful value. By embracing transformative forms of communication, we help Sponsors stand at the forefront of our industry’s evolution and lead the conversation. The result? Patients are empowered to make more informed decisions and to take a proactive role in managing their pathway to care.

Headline about language improvements will go here.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

Headline about adding interactive elements to the website.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

Headline about results will go here.

We understand the critical importance of delivering study materials and campaigns on a global scale in a timely manner – without sacrificing quality or accuracy. Our method has been pressure-tested and refined based on real-world experience across hundreds of clinical studies. Our staff has the expertise to guide clinical teams during the process using proven best practices in patient recruitment for clinical trials. And as an independent agency, we can rapidly tailor our process to accommodate the unique requirements Sponsors bring with each study.

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